From Fragmented to Future-Ready:
What the Leeds case study teaches us about the next era of digital employee experience

Katie Austin
Minutes
21st November 2025
People-First
Internal Communication
Webinar
Internal Communication
Webinar
In our latest EX Space webinar, we were joined by Alex Graves — Chief Visionary Officer at Silicon Reef and contributor to the upcoming People-First Internal Communication book — to explore a question many EX, IC, HR and digital workplace teams are wrestling with right now: How do you design a digital experience that actually works for your people?
Not just another site, another tool, another “channel”… but a genuinely connected ecosystem that feels intuitive, human, and future-ready.
Alex took us behind the scenes of the University of Leeds’ multi-year transformation — a shift from a fragmented, hard-to-navigate digital landscape into something coherent, useful, and genuinely people-centred. And while the intranet was the output, the real story was how they got there.
Not just another site, another tool, another “channel”… but a genuinely connected ecosystem that feels intuitive, human, and future-ready.
Alex took us behind the scenes of the University of Leeds’ multi-year transformation — a shift from a fragmented, hard-to-navigate digital landscape into something coherent, useful, and genuinely people-centred. And while the intranet was the output, the real story was how they got there.
1. It all starts with listening (proper listening)
Most organisations send a survey and call it “discovery.” Leeds went further — and it mattered.
Across three months, Silicon Reef brought people together through surveys, focus groups, interviews and, critically, their Envision session — a structured, human-led workshop where staff could talk about their frustrations, aspirations, and needs in a way that data alone simply can’t capture.
This wasn’t about gathering comments.It was about building empathy, spotting patterns, and shaping a shared North Star that everyone could get behind.
Across three months, Silicon Reef brought people together through surveys, focus groups, interviews and, critically, their Envision session — a structured, human-led workshop where staff could talk about their frustrations, aspirations, and needs in a way that data alone simply can’t capture.
This wasn’t about gathering comments.It was about building empathy, spotting patterns, and shaping a shared North Star that everyone could get behind.
2. Fragmentation is the enemy of experience
The starting point at Leeds is painfully familiar to many EX practitioners:
- 650+ separate web spaces
- Multiple legacy systems
- Hundreds of Teams and SharePoint sites spun up with no governance
- Everyone finding information in completely different ways
A digital workplace cannot succeed when it feels like a maze.
The Leeds team didn’t fix this by launching “more tools” — they fixed it by aligning, simplifying, and designing around real human needs.
3. Great EX = consistent EX
One of the webinar’s strongest insights?
People don’t experience your digital environment in channels — they experience it as one ecosystem.
Whether it’s SharePoint, Teams, Viva Engage or third-party tools, consistency matters. Good foundations matter. Governance matters.
You can only introduce exciting things like Copilot, voice search, AI-summarised content, or agent-based navigation oncethe basics are in place.
People don’t experience your digital environment in channels — they experience it as one ecosystem.
Whether it’s SharePoint, Teams, Viva Engage or third-party tools, consistency matters. Good foundations matter. Governance matters.
You can only introduce exciting things like Copilot, voice search, AI-summarised content, or agent-based navigation oncethe basics are in place.
4. The future is closer than we think
Alex shared some of the latest developments coming out of Microsoft Ignite — including:
- AI-generated audio summaries of intranet news
- Tools that turn text into video narratives
- Voice-activated search across the digital workplace
- New capabilities that will bring “consumer-grade” behaviours into work
The digital workplace is accelerating fast — but many teams and organisations aren’t yet ready to make the most of what already exists.
This is where EX and IC professionals have a unique opportunity:
We can lead — but only if we build the capability and confidence to do so.
If you want to design better digital experiences, start with your own skills
The Leeds case study is a reminder that technology alone cannot fix experience.We need the strategic, design-thinking, and listening-led skills to shape it.
That’s exactly why The EX Space exists.
Whether you’re shaping an intranet, improving channels, or building a coherent digital ecosystem, you’ll find support inside the platform, including:
That’s exactly why The EX Space exists.
Whether you’re shaping an intranet, improving channels, or building a coherent digital ecosystem, you’ll find support inside the platform, including:
⭐ Tools & Learning to Explore
- Human-Centred EX masterclasses
(Fundamentals, Architect, Designer) - Bitesize courses on listening, influence and more
- Templates and toolkits for discovery, visioning, and stakeholder workshops
- Our new Human + AI for EX mini-guide and toolkit and the AI Ready, People First mini guide and toolkit for IC Pros
- Community discussions with practitioners designing similar digital transformations
This is the kind of capability EX and IC teams need right now — to step confidently into the Human + AI era and design experiences that truly work.
👉 Not a member yet? Join the EX Essentials community for free and get instant access to tools, learning, and webinars, or upgrade to pro to access all courses, toolkits, power packs, templates and much much more

